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Reserve Luxury Portfolio Ambassador

Ad ID
1104758
Posted at
12. Jul, 12:31
Details
Company Industry
Manufacturing
Work Type
Full time
Job Level
Mid level
Minimum Qualification
Bachelor
Years Experience
2 years
Application Deadline
2018-08-26
Location
Nairobi CBD Nairobi
Description

Context:
The Reserve Luxury Portfolio Division is a team of highly trained individuals who focus on super- premium and luxury led opportunities across the discerning on-trade, demonstrating industry leadership in both volume driving and brand building activity. Discerning TLA/RLA accounts are icons within the trade and create a halo for brands.
P****urpose:
This is a commercial position aimed at building the Reserve Luxury Portfolio knowledge, awareness
and adoration with our Diageo Reserve Luxury Portfolio sales-forces as well as the TLA and Pacemaker stakeholders, driving and inspiring customer loyalty and demand, which will in turn transform into consumer demand.
Market Complexity

· The Reserve Luxury Portfolio business has a challenging growth & innovation agenda.

· The challenge in the on-trade is driving penetration and frequency of consumption, the off trade is challenged with retail consolidation & pricing.

· This is a highly complex role covering a broad portfolio of brand

· Deep understanding of what is important to Reserve Luxury Portfolio customers.

· Has their finger on the pulse of what is happening on the ground

· Ability to identify emerging trends & insights. Tenacious in translating this knowledge into commercial actions quickly.

· Category Knowledge across Spirits.

· Passion for luxury dinks and non-drinks brands, our customers & our consumers

· Ability to develop strong relationships with trade partners

Qualificationsand Experience Require****d

· Excellent knowledge of the drinks and non-drinks luxury goods sector

· Proven passion to live life of the luxury sector and bring our brands to life

· Outstanding and proven presentation skills

· Must possess excellent mixology skills with a solid Spirit (and Wine) knowledge

· Proven training ability, persuasive selling skills, passion for wine and the high end drinks business, with respect to customers and consumers

· Good informal relationships with wine, culinary and lifestyle journalists an asset

Applications are invited from qualified persons for the above vacant position.

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BrighterMonday Kenya
Member Since 8. Mar 1272 Active Ads 10499 Published Ads
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