The Marketing Directors primary accountability is for Marketing and Innovation.
The Marketing Director is a key contributor to the Mid and Long-term strategy for the company. The role is responsible for extensive Portfolio Management, Innovation, Consumer Engagement, Planning, Sponsorships and Events.
Leadership responsibilities and decision making rights:
Marketing Director Job Responsibilities
The key responsibility is to deliver breakthrough business performance whilst building the equity and future value of shareholder brands through the highest levels of consumer marketing programmes.
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