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In Purple Cow

KSh 80
Ad ID
1168926
Posted at
20. Sep, 17:43
Details
Condition
New
Location
Nairobi CBD Nairobi
Description

In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place. Through stories about companies like Starbucks, JetBlue, Krispy Kreme, and Apple, coupled with his signature provocative style, he inspires readers to rethink what their marketing is really saying about their product. In a world that grows noisier by the day, Godin's challenge has never been more relevant to writers, marketers, advertisers, entrepreneurs, makers, product managers, and anyone else who has something to share with the world.

Member Since 20. Sep 40 Active Ads 40 Published Ads
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